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Film by Design - The Art of the Movie Poster

Film by Design

The Art of the Movie Poster

Edited by Gary D. Rhodes & Robert Singer
Hardcover : 9781496853202, 256 pages, 82 b&w and color illustrations, September 2024
Paperback : 9781496853219, 256 pages, 82 b&w and color illustrations, September 2024
Expected to ship: 2024-09-16
Expected to ship: 2024-09-16

Table of contents

Chapter 1: Posting the Cinema
Gary D. Rhodes and Robert Singer
Models of Discourse
Chapter 2: Lurid Disgrace or Artful Advertising? The American Movie Poster, 1916–1934
Gary D. Rhodes
Chapter 3: Pushing the Limits of the Para: The Industrial Complications of Second-Wave Exploitation Film Posters as Paratext
Alicia Kozma
International Poster Culture
Chapter 4: Print, Publicity, and Place: Intersecting Histories of Cinemas in India (1930s–60s)
Madhuja Mukherjee
Chapter 5: The Cuban Film Poster: Revolution by Design
Laura Hatry
Chapter 6: Meaningful Posters and Postcolonial Melancholia: Black Girl, Touki Bouki, and Cuties
Vlad Dima
American Poster Culture
Chapter 7: Silent Running: Art and Eco-Memory
Michael L. Shuman
Chapter 8: Beauty and Her Beasts: Creature from the Black Lagoon and Beyond
Frank Percaccio
Chapter 9: Shutter Island: A Doppelgänger’s Dream
Courtney Ruffner Grieneisen
Chapter 10: Abandoned Cars and Bending Skyscrapers: Architectural Disjuncture in M. Night Shyamalan’s The Happening
Lynette Kuliyeva
Chapter 11: Round Like a Circle in a Spiral: The Poster Art of Film Noir
Marlisa Santos
Chapter 12: Marketing the Beastly: Lang’s Human Desire
Robert Singer
About the Contributors

A beautifully illustrated study of the crucial role movie posters play in shaping the trajectory of films


Contributions by Vlad Dima, Laura Hatry, Alicia Kozma, Lynette Kuliyeva, Madhuja Mukherjee, Frank Percaccio, Gary D. Rhodes, Courtney Ruffner Grieneisen, Marlisa Santos, Michael L. Shuman, and Robert Singer

Movie posters, regardless of their country of origin, have become indelibly linked with the films they represent, often assuming a status as visual encapsulations of films within collective memory. Long after their initial role in promotion is complete, these posters endure as iconic images, etched into film history and cultural consciousness. One can hardly hear mention of Steven Spielberg’s landmark production Jaws, for example, without immediately picturing the evocative poster art of Roger Kastel.

Film by Design: The Art of the Movie Poster is a groundbreaking and comprehensive exploration of the international and Hollywood movie poster as a dynamic artistic and cultural formation. Drawing inspiration from such prominent genres as horror, science fiction, and noir, the twelve essays in this collection provide insightful analyses of the movie poster as a vital component of the cinematic landscape from the silent era to the contemporary period. Crucially, this anthology rejects the notion of movie posters as mere historical artifacts or advertising tools and instead examines them as integral parts of a broader aesthetic framework interwoven into their respective film narratives. Each chapter, whether focusing on controversies, Cubism, or Cuba, is accessible to scholars, students, and fans alike. Through its intervention in film studies, Film by Design reveals the movie poster to be an ever-evolving medium, firmly grounded in both theory and practice, while serving as an essential and enduring element within the realm of film art.