southern_shade.jpg
King+Cotton+in+Modern+America%3Cbr+%2F%3E+A+Cultural%2C+Political%2C+and+Economic+History+since+1945

King Cotton in Modern America
A Cultural, Political, and Economic History since 1945

By D. Clayton Brown

432 pages (approx.), 6 x 9 inches, 60 b&w photographs, bibliography, index

978-1-60473-798-1 Printed casebinding $55.00S

978-1-60473-799-8 Ebook $55.00

Printed casebinding, $55.00

Ebook 978-1-60473-799-8, $55.00

image

* In 2017-2018 University Press of Mississippi is closed for the holidays Thursday, December 21, and will reopen Tuesday, January 2, 2018. Orders sent by Paypal through Tuesday, December 12, will ship in time for Christmas. IF YOU ARE NOT ORDERING FOR THE HOLIDAYS, PLEASE LEAVE US A NOTE IN PAYPAL. After December 12, customers desiring shipping before Christmas should call 1.800.737.7788 and ask for rush delivery. Please be prepared to pay extra for rapid shipping. Orders that come to our website through the holidays (December 21, 2017-January 2, 2018) will begin shipping on January 2, 2018.

How farming of the South's royal fiber expanded and changed under mechanization and competition

King Cotton in Modern America places the once preeminent southern crop in historical perspective, showing how "cotton culture" was actually part of the larger culture of the United States despite the widespread perception of its cultivation and sources as hopelessly backward. Leaders in the industry, acting through the National Cotton Council, organized their various and often conflicting segments to make the commodity a viable part of the greater American economy. The industry faced new challenges, particularly the rise of foreign competition in production and the increase of man-made fibers in the consumer market.

Modernization and efficiency became key elements for cotton planters. The proliferation of cotton fields in the western states after 1945 enabled America to compete in the world cotton market, but internal dissension developed between the traditional regions of the South and the new areas in the West, particularly over the USDA cotton allotment program. Mechanization had profound social and economic impacts.

Combining history with music and literature, D. Clayton Brown carries cotton's story to the present with a special emphasis on the meaning of cotton in the lore of Memphis's Beale Street, blues music, and African American migration.

D. Clayton Brown, Fort Worth, Texas, is professor of history at Texas Christian University in Fort Worth. He is the author of Electricity for Rural America: The Fight for the REA, the children's book Dwight D. Eisenhower: The Space Race and Cold War, and Globalization and America since 1945.

432 pages (approx.), 6 x 9 inches, 60 b&w photographs, bibliography, index